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Peter Cherry
Ashridge Golf ClubPGA Golf Professional
Get in Touch: 01442 842 307
Website: Golf Professional | Golf Club
Send us an email: Peter Cherry
GolfBuddy 2014 line-up
Free Callaway X2 Hot stand bag
3 for 2 of Srixon logo balls
Titleist 4 for 3 with free personalisation £39.99
Greetings from Peter Cherry
Ashridge Golf Club - PGA Golf Professional

Men's Scratch Match Versus Knebworth

The Scratch team were back in action for this year's Division 2 Scratch League, and began in impressive form with a superb 7-5 win AWAY at Knebworth.

Ladies' Fun Stableford

Last Thursday, our ladies played a fun stableford pairs' competition and winning by six shots with a hugely impressive 74 points was the duo of Lorna Hall and Julie Ivelaw-Chapman. Judy Fitch and Fiona Turner came in second place with a very impressive score of 68 points, beating Joan Hartley-Smyth and Jill Atkins on countback.

Ladies’ Mail on Sunday

The ladies played the third round of the Mail on Sunday Singles' Competition and achieved a magnificent 5-0 home win over Dunstable Downs' ladies. Well done and good luck in the next round!

Seniors’ Scratch Stableford

Last Tuesday was the Seniors' Scratch Stableford. Edward Beckett won on countback from Graham Taylor with 29 points whilst 3rd place was secured by David Mercer who was one point behind with 28 points.

Last Tuesday was the Seniors’ April Stableford. Brian Lovell played superbly as he topped the leaderboard once more as he came in with a whopping 41 points to win the Stableford by two points from Arnie Hyde, David Handscombe and John Lamb.

The 2014 Masters' Sweepstake

Thank you for everyone who entered this year's Masters sweep, and what a Masters it was! Congratulations to the three winners, and as Jonas Blixt was not in the top 50 ranked players, Miguel Angel Jimenez in 4th gets our 3rd place prize for Ray Dalton who has £100 credited to his account. In second place was the impressive 20 year-old Jordan Speith, who has a very bright future ahead of him, so John Mocatta has a cool £150 on his Pro Shop account. And for a second time in three years, Bubba Watson out played everyone with a three shot victory, giving our winner Peter Templer an enormous £250 credit on his account.

Do you need a new wedge?

If you’re looking for a new wedge or wedges, I have a terrific opportunity for you. I have this week taken delivery of six Titleist Vokey SM5 wedges which are all demo wedges which means you can take these out on the course or the practice area to see which one suits you best. And with these wedges ranging in loft between 50° and 60°, you should be able to cover most areas of short game play. Available in standard chrome, oil can or black heads, this is a great way to find the ideal wedge for your game or chosen shot. Please come in to the Pro Shop for further details or click on the image.

Men’s and Ladies’ golf shoes

I’m delighted to tell you that I have recently taken delivery of both the FootJoy and Ecco range of men’s and ladies’ shoes so if your feet are in need of some loving, please come in and we’d be delighted to show you the new range. As ever, there are some fantastic colours and styles available in both manufacturers’ shoes. And, if you’re looking to bag a bargain, I have several pairs of men’s and ladies’ Ecco and FootJoy shoes that I need to clear out and they are 30% OFF!

Sun Mountain golf bags

I’ve also just received from Sun Mountain, some of their fantastic 2014, 3.5 Superlight golf bags. These bags weigh just 3 ½ lbs, hence the 3.5 name, come in fantastic colours and come with our fabulous club logo on the ball pocket. So if you’re in need of an extremely lightweight bag that looks great too, please come on in.

And whilst I’m on the subject of bags, I also have Sun Mountain’s H2NO Lite Cart bag which has individual dividers and is waterproof. Waterproof bags are becoming much more popular nowadays and I also have some Callaway waterproof bags too so if you don’t like your clubs and equipment getting wet, you know what to do! To check out the full range of Sun Mountain carry bags click here

Up to £20 OFF Footjoy shoes when you trade in an old pair!

There’s never been a better time to buy new golf shoes! By trading in and getting up to £20 for that worn pair of yours - you know the ones I mean - you're making certain that poor traction doesn't affect your golf swing, whilst at the same time, you'll ensure a cleaner and more professional look on the course this season. The greens will also appreciate new spikes and, therefore, so will your fellow members.

Trade in your old shoes and receive £20 off a new pair of DryJoy's Tour or Casual shoes or you can also receive £10 off a pair of Contour or Contour Casual golf shoes.

Callaway Demo Day coming soon

Do you want to improve your game? Then why not get fitted for made to measure clubs? We have a Callaway Golf Demo Day on Saturday 17th May with the Callaway Golf custom fit experts coming to Ashridge Golf Club and as always, this is definitely a date to put in your diary. They will be bringing along all of this season's fantastic new products such as the X2 Hot's, the Mack Daddy wedges and the legendary Big Bertha drivers!

If you'd like to book in for a fitting please come speak to us in the pro shop, or alternatively click here

Polo Ralph Lauren

And I’m also pleased to advise you that I’ve received this season’s mens Polo Ralph Lauren collection of shirts. Many of these beautifully made shirts are club crested and come in great colours and as you know, they not only look great, but they wash really well and last a heck of a long time! So please come in and take a look to see if there’s a new Polo shirt that catches your eye.


One of the most common faults that I get asked to solve is how to stop the putter wavering around on the back-stroke.

Often players find they can't take the putter back smoothly and find it difficult to start their backstroke. The first thing to check is your grip pressure. If you're gripping too hard you'll take the putter back with your hands and find it difficult to use your shoulders. Feel as if you can't grip the putter any lighter, that if you do it will fall out of your hands. Immediately you should feel the shoulders doing more work and experience a less jerky stroke. Also try to hover the putter at address, don't ground it. This will again encourage a smooth take-away.

Good luck!

GolfBuddy launch

So, you’ve got a great score going with just the 18th to play. Trouble strikes when you fly the green with your approach because your yardage was incorrect. It was avoidable, but thankfully there is a solution.

GolfBuddy’s fantastic new, feature-packed range of wearable and handheld distance measuring devices allow you to play your shots with confidence by giving you accurate yardages to your target and helping you steer clear of ‘those’ hazards. Want to know more? Come and talk to us in the pro shop. 

learn more
Titleist 4 for 3 last chance - 39.99

Only hours remaining, order yours today!

The four-dozen- for-the-price-of-three promotion, including FREE personalisation, on Titleist Pro V1 and Pro V1x golf balls is entering its final few hours. Don’t miss out!

order yours now
Enjoy the read and have a great weekend.
Make more birdies with a sharper short game

As we approach those glorious summer evenings, it's time to start thinking about honing that short game. Getting your wedges in order will increase your confidence, help you get up and down more often and increase your chances of making more birdies.

Titleist Vokey SM5 wedges

Remember to speak to us if you think that your short game needs some work, or if you have any queries about filling the gaps in your wedges line-up.

Right Wedge
Free fitting and lesson on selected Callaway woods
Why dedicated golf clothing offers you more value

To own a garment from a leading golf brand is to have peace of mind it will meet the game's exacting standards of performance. Technologies have been developed with the golfer in mind; that means stretchy, climate-controlled fabrics that let you swing in comfort, and with confidence.

Golf clothing

These designs form part of a wider, complementing range. Our team is waiting to advise you on the options that will give your wardrobe maximum versatility, and allow you to enjoy the game in style.

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PING Collection clothing range
Make a note of these dates in your diary
Who has been amongst the prizes this week?
Book a time and let us help your golf game
Instruction to help you enjoy better golf
FootJoy shoe trade in
Contact us
Ashridge Golf Club

Hertfordshire, HP4 1LY

Tel: 01442 842 307
Fax: 020 8939 0149
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GolfBuddy 2014 line-up
Peter Cherry is a member of Foremost Golf, the UK's largest golf retail group, delivering value through expertise for the Club Golfer
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